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LUXE Pinterest Guidelines

Learn how to prepare your partner content for LUXE Interiors + Design Pinterest campaigns with best practices on image quality, copy guidelines, and submission requirements.

After your media plan or contract is finalized, our project management team will create a unique submission form for your campaign. They will contact to you by email with the due date and a link to upload materials. For detailed insights regarding your Pinterest campaign, please select one of the links below to explore this article further.

LUXE Targeted Pinterest Ad

LUXE Promoted Pinterest Board


LUXE Targeted Pinterest Ad

Pinterest content should align with the LUXE brand identity and focus on a theme that is relevant, informative, and engaging for the audience.

Example LUXE Pinterest Ad: View Here

📑 Assets required for your submission form

To create your targeted Pinterest ad, the following assets are needed:

  • Image: 1 image, logo optional
  • Headline: 1 headline, 3-4 words recommended
  • Caption: 1 caption, 200 characters or less, 2-3 hashtags
  • URL: 1 website link for click through
  • Company Pinterest Account: URL preferred
  • Targeting Parameters

🖼️ What you need to know about image quality

As a best practice, high-resolution images are requested. Optional logo placement is recommended anywhere on the image except the bottom right corner where the Pinterest search option could obstruct. Image should be professionally shot, showcasing lifestyle or room settings with bright colors and unique interior or architectural features.

Image Specifications:

  • Image Resolution: 1000x1500px vertical
  • Maximum File Size: 30 MB
  • Preferred File Types: JPG, PNG

🔗 Guidelines regarding content and links

LUXE editors will ensure the content remains clear and concise. UTM links are accepted.

📈 Key Performance Indicator (KPI) and reporting

Scalable KPIs

2-week flight

Pinterest ads are targeted to engaged LUXE Pinterest followers, website visitors and very specific lookalike audiences. Beginning on the scheduled run date, the platform will deliver the ads to the targeted group audience. After the completion of your campaign, your Sales Director will touch base with you directly with reporting.

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LUXE Promoted Pinterest Board

Pinterest content should align with the LUXE brand identity and focus on a theme that is relevant, informative, and engaging for the audience.

Example LUXE Pinterest Board: View Here

📑 Assets required for your submission form

To create your promoted Pinterest board, the following assets are needed:

  • Images: 10 images
  • Headlines: 10 headlines, 4-5 words recommended
  • Captions: 10 captions, 200 characters or less, 2-3 hashtags
  • URL's: 10 website links
  • Keywords: 15 words related to the products/pins
  • Company Pinterest Account: URL preferred

🖼️ What you need to know about image quality

As a best practice, high-resolution images are requested. Optional logo placement is recommended anywhere on the image except the bottom right corner where the Pinterest search option could obstruct. Images should be professionally shot, showcasing lifestyle or room settings with bright colors and unique interior or architectural features.

Image Specifications:

  • Image Resolution: 1000x1500px vertical
  • Maximum File Size: 30 MB
  • Preferred File Types: JPG, PNG

🔗 Guidelines regarding content and links

LUXE editors will ensure the content remains clear and concise. Each dedicated Pinterest board can feature up to 10 pins. UTM links are accepted. 

📈 Key Performance Indicator (KPI) and reporting

Luxe promoted Pinterest boards have impression based goals. After the completion of your campaign, your Sales Director will touch base with you directly with reporting.

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